Tag: business trends

Google’s 5 Shopping Trends for the 2018 Holiday Season

The winter holidays are drawing near, and consumers are starting to get in the gift-giving mindset. As a small business […]

fancy dessert on a black plate
Not Too Sweet: Rethinking Your Dessert Menu

The New York-style cheesecakes and banana splits of the traditional dessert menu have had their day. The coveted after-dinner treat […]

local-grocery-worker-with-customer
Growing Your Small Business by Focusing on Convenience

“In today’s hyperconnected world, convenience is the ultimate currency.” That’s according to a recent Nielsen report titled “The Quest for […]

african-american-woman-paid-search-marketing-campaign
How Google is Bringing Machine Learning to Small Business Advertising

Every business owner wants to make wise decisions about how they spend their marketing dollars. But figuring out which advertising […]

sunlight-hitting-solar-panels
Could Solar Power Save Your Business Money?

We’re seeing more homes than ever switching to solar power. And it’s easy to see why: it’s cost- and energy-efficient, […]

multiracial-couple-applying-for-consumer-credit
How Consumer Financing Can Boost Your Bottom Line

Have your customers ever asked if you offer payment plans? If your small business sells products and services that regularly […]

female-hacker-gift-card
6 Ways to Combat Gift-Card Fraud at Your Small Business

Selling gift cards at your restaurant or retail store can be a great way to build brand visibility, increase customer […]

solopreneur
A Self-Management Guide For Solopreneurs

As a solopreneur, you may not have to deal with managing a team of employees, but everything depends on your […]