Tag: business trends

Google’s 5 Shopping Trends for the 2018 Holiday Season

The winter holidays are drawing near, and consumers are starting to get in the gift-giving mindset. As a small business […]

fancy dessert on a black plate
Not Too Sweet: Rethinking Your Dessert Menu

The New York-style cheesecakes and banana splits of the traditional dessert menu have had their day. The coveted after-dinner treat […]

Growing Your Small Business by Focusing on Convenience

“In today’s hyperconnected world, convenience is the ultimate currency.” That’s according to a recent Nielsen report titled “The Quest for […]

How Google is Bringing Machine Learning to Small Business Advertising

Every business owner wants to make wise decisions about how they spend their marketing dollars. But figuring out which advertising […]

Could Solar Power Save Your Business Money?

We’re seeing more homes than ever switching to solar power. And it’s easy to see why: it’s cost- and energy-efficient, […]

How Consumer Financing Can Boost Your Bottom Line

Have your customers ever asked if you offer payment plans? If your small business sells products and services that regularly […]

6 Ways to Combat Gift-Card Fraud at Your Small Business

Selling gift cards at your restaurant or retail store can be a great way to build brand visibility, increase customer […]

A Self-Management Guide For Solopreneurs

As a solopreneur, you may not have to deal with managing a team of employees, but everything depends on your […]