Tag: customer loyalty

4 Tips for Building an Effective Warranty Program for Your Small Business

Have you ever purchased a product or paid for a service that failed to meet your expectations? If so, you […]

Reading product label
How to Make Your Customers Aware of Warnings & Disclaimers

Warnings and disclaimers are some of the most important tools retailers have to protect their shoppers and avoid lawsuits. However, […]

Chef serving from food truck
Help on Wheels: How Your Food Truck Can Assist Hurricane Victims

In recent weeks, damage from hurricanes Harvey and Irma have left millions without access to power and other basic utilities. […]

The 4 E’s of Retail Success

Since the 1960s, business schools have taught the 4 P’s model for marketing decision-making: product, price, promotion and placement. “Each […]

Complimentary Kids Meals: Are They Right For Your Restaurant?

As a restaurant owner, you’re always looking for ways to attract more customers and boost your sales. If your restaurant […]

How Using Humor Can Boost Sales in Your Store

A polite and friendly demeanor might be enough to satisfy customers. But if you tap into their sense of humor, […]

The Friend Zone: Boosting Sales by Focusing on Relationships

The world of sales has changed. Instead of fighting for attention and interjecting themselves into consumers’ lives, brands must learn […]

4 Types of Shoppers and How to Appeal to All of Them

Retail is an ever-changing landscape. As consumers change the way they shop, business owners must adapt their sales techniques to […]