Tag: productivity

(Assorted Gift Cards)
Why and How to Offer Gift Cards

Gift cards are ubiquitous at grocery stores and big retailers, but some small businesses have been hesitant to offer any […]

toppreforming-emps
How to Identify and Grow Your Top-Performing Employees

Of course you want to nurture and grow every employee. But identifying the handful who are top performers and paying […]

storeshopping
6 Retail Store Design Tweaks to Boost Sales

Every square foot of your store has the potential to make a sale. But that doesn’t mean you should cram […]

scent-candles/flowers
6 Sensory Branding Ideas to Grab Customers by Their Emotions

With the ease of online shopping, brick-and-mortar stores need to go above and beyond to get customers in the door […]

dan-ariely-floor
Dan Ariely on How to Motivate Employees at No Cost to You

Put away your wallet. Superstar behavioral economist Dan Ariely has discovered something surprising: Money doesn’t motivate workers very well. His […]

customize
How to Boost Sales with Customized Products

Decades ago, at least when it came to fashion, conformity was cool. Fitting in was rooted in wearing the same […]

returnpolicy
10 Tips for Crafting an Effective Return Policy (and Enforcing It)

Shopkeepers hope their customers love every purchase they make. But sometimes a defective item, a product that doesn’t live up […]

customer-centric-marketing
How to Execute a Customer-Centric Marketing Strategy

Marketing is no longer a one-way, one-size-fits all undertaking that focuses more on products than customers. Today, the most effective […]